First time ever held in Kota Kinabalu, the biggest food festival has finally come here! CITRARASA is another big branding in the whole of Malaysia but this year, the Ministry of Tourism and Culture has made up their mind to bring it to another level, which is to organised one of their biggest food festivals in Sabah. Petronas cooking competitions, drawing competition for kids, food and drinks exhibitions are all up including singing and movie screening at night!


Focus on our traditional native food such as the Hinava, Pinasakan, Pulut, Butod, and others, all are welcomed to try out each delicacies that have prepared by the locals from different ethnic. There are the Kadazan, Dusun, Murut, Rungus, and many more! Unique food such as the glutinous rice in pitcher plant is the first thing that I have spotted since the rest are known. 

To be frank, I am surprised that all who were in the traditional food section were wearing their beautiful cultural costume which portray each different ethnic from different districts. Well done to the Sabah Cultural Board in promoting and sharing our beautiful and colourful culture of Sabah.

Interesting right?
Well, I remember one of the press/ media asked me to introduce some of the food to the tourists that joined us for the dinner. So yes, I did. Haha. Plus, my friends are pulling me too.

This event will not be a successful one without the help of KK Food Fest. Ideas and layout plans by them are flawless. Our Sabah’s Minister of Tourism, Culture and Environment Datuk Seri Panglima Datuk Masidi Manjun and all distinguish guests have stayed throughout the night enjoying the opening of CITRARASA SABAH Food Festival 2014. In addition to that, I have to mention that DSP Masidi Manjun also encourages everyone to try out the Butod or sago worms on the stage!

Food for the night!


Will they be another CITRARASA SABAH Food Festival next year? We will just have to wait. In my opinion, this is an event that can surely promote Sabah cuisine and other cuisine that have extensively joins the food or hospitality industry in Sabah.